Case study Rioolservice Willemen
The sewer specialist in Tilburg and the surrounding area
About Rioolservice Willemen
Problems with your sewer system? Stench in your house? Looking for a reliable and professional plumber? Call Rioolservice Willemen!
Rioolservice Willemen is based in Tilburg and specialises in sewer work. They offer fast and personal service, quality and professionalism. In addition, they value transparency (that sounds familiar to us!).
Rioolservice Willemen was set up in 2018 by owner Youri. Youri has been the proud owner of this company for six years now. Youri has heart for his profession and for his company. He is a real go-getter who does not stop until the job is done ´even if it lasts until 02:00 at night!'
Youri:
‘I have experienced so many situations where other parties give up. I keep going until it is resolved. I am literally available 24/7 for jobs and emergencies! During my working days, I make people happy, as I fix their sewer problems. Isn't that nice?!´
The customer case
Rioolservice Willemen had an nice basic website. This had all the company information such as services, company details and photos of previous works. The problem: this website attracted few visitors.
There was immediately a clear objective: a professional website with optimal SEO that ensures more visitors.
Website
Normally, building a website starts with an intake meeting. During such a conversation, we can get a good idea of the customer's business, goals and wishes. This enables us to create a suitable website.
In Youri's case, we skipped this step. Youri is a full-time plumber and his business is running at full capacity. Customers with problems take precedence, of course.
We took a cue from Youri's work ethic and started building. We started from scratch. A blank page. Armed with all the information on the old website, we set to work. Less talk, more action!
Contact with Youri was only through Facebook Messenger. Through this, we got the necessary practical expertise and images from him, which contributed to the final result of the website.
Search Engine Optimalisation
The main goal of the website is to attract more visitors. Search engine optimisation (SEO) was an essential component. Therefore, we put ourselves in the shoes of Rioolservice Willemen's potential customers and started researching.
What are they looking for? What problems do they have? What keywords are they using that are relevant to the service?
Based on this information, we set up an SEO strategy appropriate to Rioolservice Willemen's services and its potential customers to attract more visitors.
In this case, we placed full focus on regional SEO. So: full focus on the working area of Rioolservice Willemen. And with success. Within two months after we went live, Youri was already noticing turnover, in a positive sense of the word.
Result